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    America's Team

    Nickname for the Dallas Cowboys

    The term "America's Team" is a nickname that refers to the National Football League (NFL)'s Dallas Cowboys.

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    • The nickname originated with the team's 1978 highlight film, where the narrator (John Facenda) opens with the following introduction:

    They appear on television so often that their faces are as familiar to the public as presidents and movie stars.

    They are the Dallas Cowboys, "America's Team".[1]

    The term is recognized and often used by media outlets, including ESPN,[2]Yahoo!,[3]HBO,[4] and Sports Illustrated.[5]

    History

    Bob Ryan, now Vice President and editor-in-chief of NFL Films, coined this for the Cowboys while preparing and editing the team's 1978 season highlight film.[6] He was quoted as saying:

    I wanted to come up with a different twist on their team highlight film.

    I noticed then, and had noticed earlier, that wherever the Cowboys played, you